eBay Strike-Through Pricing

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This article will teach you how to use eBay's Strike-Through Pricing option in Sellbrite.

eBay's Strike-Through Pricing option allows merchants to show buyers their listings have been discounted in price, by "striking" a line through the List Price of an item on sale. Buyers will see the amount of money saved in the listing along with a new Buy It Now price.


Enabling Strike-Through Pricing

Before turning on Strike-Through Pricing in Sellbrite, you must get approved by eBay to participate in eBay’s Strike-Through Pricing Program.

Once you have been approved by eBay and are ready to turn on Strike-Through Pricing, visit the Channel Settings page of your connected eBay account in Sellbrite and toggle Strike-Through Pricing to ON.


Once Strike-Through Pricing is turned ON, Sellbrite will use the MSRP entered in your inventory as the List Price in eBay that will be stricken-through, and the Price entered in your inventory will populate the "Now" price in eBay.



You will then see your new discounted prices in eBay.


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