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How to Create Amazon Listings

Learn how to create and publish Amazon listings from Sellbrite.

Written by Holland Rocha

NOTE: To create an Amazon listing with Sellbrite, your products must already exist in Amazon's product catalog and have an ASIN. If a product doesn't have an ASIN, you'll need to create one directly in Amazon.

Create Amazon Listings

To create Amazon listings, start from the All Products page:

  1. Select the products you want to list.

  2. Select List Products on Channel.

  3. Choose Amazon.

First-time Amazon setup

If this is your first time creating Amazon listings in Sellbrite, you will go through a one-time setup process.

During this step, you will configure your default Offer Settings for Amazon listings. You can use Sellbrite’s default settings or adjust them as needed.

These settings are saved as a Default Offer Template and are automatically applied to new Amazon listings you create.

Lastly, you will need to find and match your draft listings to products in the Amazon catalog (ASINs). Sellbrite will do this automatically if your product data contains UPCs or ASINs, otherwise you can use the Amazon Product Lookup Tool to find the matching ASIN for your listings.

Match products to Amazon listings (ASINs)

Each Amazon listing must be matched to a product in Amazon’s catalog using an ASIN. Sellbrite will automatically match products when your product data includes a UPC or ASIN.

If a match cannot be made automatically, you can use the Amazon Product Lookup Tool to find and select the correct ASIN. Once your products are matched to ASINs, your Amazon listings are ready to be published.

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