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What Are Amazon MFN Prime Orders, and How Do I Fulfill Them in Sellbrite?

Learn how to fulfill Amazon Prime orders that are received in Sellbrite.

Written by Elliot K

Amazon MFN Prime (Merchant Fulfilled Network Prime) lets certain sellers ship Prime orders themselves, without storing inventory in an FBA (Fulfillment by Amazon) warehouse. This gives you a way to reach Amazon Prime customers and their faster shipping expectations, even if you're not using FBA.

How MFN Prime orders work

If you're approved for this program, you'll fulfill Prime orders yourself rather than through FBA. Because these orders come with Amazon's Prime shipping promise, you'll need to:

  • Purchase shipping labels through Amazon's Buy Shipping service.

  • Treat these orders as high priority, since Prime customers expect fast turnaround.

How to identify Prime orders in Sellbrite

Sellbrite adds a Prime indicator to your orders so you can quickly spot which ones need priority fulfillment. You'll see this indicator in two places:

  • The main orders table

  • The order detail page

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